Roses & Rosé Valentine’s Dinner
Make this Valentine’s Day unforgettable with a romantic evening surrounded by timeless elegance. Indulge in a carefully crafted four-course dinner, paired with exceptional rosé wines from both local and international vineyards—including a decadent Champagne Rosé. Make it a romantic getaway and stay in the heart of Ashland.
Winter Getaway in Ashland
Discover the ultimate winter escape in Ashland, Oregon, where snow-dusted mountains and cozy wine cellars create a perfect blend of adventure and relaxation. Whether you’re exploring the pristine trails of Mount Ashland, snowshoeing at nearby Crater Lake National Park, or savoring exquisite wines, every moment promises to be unforgettable.
Wine Country
Named the “next Napa” by Vogue.com, the Rogue Valley AVA is the southernmost winegrowing region in Oregon. It’s made up of three distinct river valleys (Bear Creek, Applegate and Illinois), that extend from the foothills of the Siskiyou Mountains along the California border north to the Rogue River.
Arts & Entertainment
From Tony Award winning Oregon Shakespeare Festival, to local Ashland Folk Collective, and from unforgettable concerts under the stars at the Britt Music Festival to short stories capturing your heart at the Ashland Independent Film Festival. Southern Oregon has it all.
Crater Lake National Park
No place on earth combines a deep, pure lake, so blue in color; sheer surrounding cliffs, almost two thousand feet high; two picturesque islands; and a violent volcanic past. At 1,943 feet deep, Crater Lake is the seventh deepest lake in the world and the deepest in the United States.
Outdoor Adventure
Ashland is a basecamp for year round outdoor fun! Explore this region’s endless trails ideal for biking, running and hiking, crystal clear mountain lakes, including Oregon’s crown jewel, the Crater Lake National Park, and wild rivers to kayak, raft, fish and cool off on a hot summer day.
Explore Ashland
Exploring history and art in a new town (or your own town) is fun, meaningful and memorable. Have a new, richer experience of Ashland as you learn about Ashland’s history, art, and neighborhoods.
Family Fun
Southern Oregon offers year round adventures for the whole family. From ziplining, endless trails, fruit picking, hands-on kids museum, to gnome door searching in downtown Ashland and outdoor music concerts for the young and young at heart.
Festivals & Events
Check out our curated calendar of annual events and festivals that make Southern Oregon so special. From the Oregon Chocolate Festival to Brine. Brew & Barrel Fermentation Festival, we have something for everyone.
Christmas Getaway: December In Ashland
Experience the magic of Ashland in December, where holiday cheer fills the air! Wander through historic downtown, sparkling with millions of lights for the Festival of Light, turning it into a winter wonderland. Explore boutique shops filled with artisanal treasures, ice skating in Lithia Park, and cozy cafes.